Tavern Grill Marketing Campaign Exploration

This project was an exploration of marketing ideas for Tavern Grill, focused on creating a consistent and elevated visual identity across multiple platforms. I developed social media advertisements, promotional materials, a billboard, and branded collateral using bold typography, rich colors, and high-quality food imagery. The campaign demonstrates how a cohesive design system can strengthen brand recognition while promoting Tavern Grill’s food, atmosphere, and customer experience.

Created five cohesive Tavern Grill marketing pieces:

  1. Burger social media advertisement

  2. Happy-hour Instagram Story

  3. Weekend-brunch billboard

  4. Seasonal-feature menu advertisement

  5. Full campaign presentation mockup

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